Process:
I led the development of marketing materials, social campaigns, and brand templates that elevated the company’s image while staying aligned with Coldwell Banker’s national standards. Through consistent use of imagery, tone, and layout, the brand’s presence became instantly recognizable across three islands.
I led the development of marketing materials, social campaigns, and brand templates that elevated the company’s image while staying aligned with Coldwell Banker’s national standards. Through consistent use of imagery, tone, and layout, the brand’s presence became instantly recognizable across three islands.
Outcome:
The refreshed visuals strengthened brand trust and helped position Coldwell Banker Island Vacations as the preferred choice for premium Hawaiian stays.
The refreshed visuals strengthened brand trust and helped position Coldwell Banker Island Vacations as the preferred choice for premium Hawaiian stays.
